About Boxtree
Founded on a simple belief: AI should improve operations, deliver measurable outcomes, and pay for itself. Every time.
Making AI-driven improvement accessible and provably cost-neutral
Boxtree Consulting was founded in 2026 to address a gap that had become clear: businesses across every sector knew they needed to engage with AI, but lacked the knowledge, capability, structure and expert-led support to do it safely at organisational scale.
Our mission is to make AI-driven operational improvement accessible, safe and provably cost-neutral, delivered by people who understand operations, not just technology.
We exist not to sell AI, but to solve problems. AI is simply our most powerful tool for doing so.
- ✓ Every engagement will be cost-neutral in Year 1
- ✓ Start with the problem, not the technology
- ✓ Work in your business, not at a distance
- ✓ Build with your team, not around them
- ✓ Govern AI so it creates value, not risk
- ✓ Measure everything, outcomes count when they're proven
An introduction to Boxtree
Two minutes on who we are, how we work, and why every engagement is cost-neutral in Year 1.
Led by experience
Max Pardo-Roques
Max brings more than 15 years of operational improvement consultancy experience, most recently as Commercial Director at Develop Consulting, a specialist Lean improvement firm. During this time, he won and developed millions of pounds of client engagements, built deep sector expertise across manufacturing, professional services and logistics, and developed a strong network of Lean and AI specialists.
Boxtree is the natural next step, applying that commercial and operational expertise to the AI-enabled improvement space, and building the consultancy he wished had existed when helping organisations navigate the Lean journey two decades ago.
"In my time as a Director of operational improvement consultancies, I've seen businesses of all shapes and sizes using AI, but mostly in a limited, individualist way that means the business isn't seeing the organisation-wide opportunities. I founded Boxtree to help businesses apply AI to systems and processes that are currently highly administrative and usually highly time-consuming. The time savings alone are significant, and businesses working with Boxtree can expect to see a 5:1 ROI.", Max Pardo-Roques, Founder & Managing Director, Boxtree
Our values
Outcomes first
We measure our success by yours. Every decision is tested against the outcome it delivers for your business.
Genuine partnership
We work alongside your team as trusted partners, not as external experts who arrive, prescribe and leave.
Responsible deployment
AI must be governed, safe and controllable. We embed governance frameworks into every project as standard.
Intellectual honesty
If the numbers don't stack up, we say so. If a different approach would serve you better, we'll tell you.
Work with people who understand your operations
Get in touch with Max directly to discuss your business and how Boxtree could help.
Get in touch →